{"title":"Makeup","description":"Look your best without paying department store prices. Our makeup range covers the big brands Kiwis reach for, from everyday foundation and concealer through to lips and eyes, all priced up to 50% below RRP. Whether you're building a full routine or just replacing a favourite product, this range makes it easier to keep your makeup bag stocked without the guilt that usually comes with beauty counter pricing. Free delivery applies on orders over $79. It's part of our promise to give Kiwis the health and household essentials they need without the price tag they don't.","products":[{"product_id":"flash-amplifying-eyelash-serum","title":"FLASH Amplifying Eyelash Serum 2 mL","description":"**fLASH Amplifying Eyelash Serum**\n\nAchieve fuller, voluminous lashes effortlessly with fLASH Amplifying Eyelash Serum. This lightweight formula fits seamlessly into your daily beauty routine.\n\n- Noticeable results in 2 to 4 weeks\n- Easy once-daily application\n- Concentrated formula enhances thickness, length, and darkness of lashes\n- Suitable for all lash types and compatible with other cosmetics\n- Affordable, high-quality solution\n\nPerfect for enhancing the appearance of your lashes. 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This versatile beauty balm provides hydration and light coverage in one easy application.\n\n- **Hydration**: Infused with nourishing plant oils and botanical extracts for a moisturised feel.\n- **Sun Protection**: Broad-spectrum SPF 15 shields against harmful UV rays.\n- **Medium Coverage**: Blurs imperfections for a flawless, glowing finish.\n- **Easy Application**: Simply apply a small amount to the face and blend with fingertips for a natural look.\n- **Versatile Use**: Can be worn alone or over moisturiser or foundation for extra coverage. Great for everyday wear, this BB cream is your quick and effortless beauty solution. 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Enhance your eye look with opaque and vivid shades.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eCreamy when applied so that colours can be blended out, the formula sets to a waterproof finish for all-day budge-proof wear.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDirections\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e1. Gently pull outward on outer eye corner and glide pencil tip along upper and lower lash line for a crisp lined look.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e2. Alternatively, use smudge or crease brush for a smoky finish.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e3. To tightline, glide pencil tip along the upper and lower waterline.\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eTIP: For sharp winged eyeliner, use an angled brush to apply eyeliner along the top lash line, pulling out towards the edge of the eyebrow.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eTrimethylsiloxysilicate, Cyclopentasiloxane, Cyclohexasiloxane, Isododecane, Polyethylene, Glyceryl Palmitate\/Stearate, Paraffin, Stearic Acid, Copernicia Cerifera (Carnauba) Wax, Microcrystalline Wax, Retinyl Palmitate (Vitamin A), Ascorbic Acid (Vitamin C), Tocopheryl Acetate (Vitamin E), Aloe (Vera) Barbadensis Leaf Extract, Ubiquinone (Q10), Citric Acid, Polyhydroxystearic Acid, Ethylhexyl Palmitate, Isopropyl Myristate, Isostearic Acid, Polyglyceryl-3 Polyricinoleate, Benzalkonium Chloride, Caprylic\/Capric Triglyceride, Disodium Edta, Disodium Phosphate, Polysorbate 80, C12-15 Alkyl Benzoate, Lecithin, May Contain (+\/-): Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Carbon Black (Ci 77266), Red 7 (Ci 15850), Mica, Ultramarines (Ci 77007), Synthetic Fluorphlogopite.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e","brand":"Designer Brands Cosmetics","offers":[{"title":"Default Title","offer_id":32976541221001,"sku":"{42FECB4B-C2D1-4D20-A899-A00359D66C9C}","price":15.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/products\/9_b67a68fe-8a56-4e64-bce5-a3ae5e55c2f6.jpg?v=1653193755"},{"product_id":"db-designer-brands-beyond-amplifying-mascara-blackest-black","title":"DB Designer Brands Beyond Amplifying Mascara Blackest Black","description":"\u003cp\u003e\u003cspan\u003eBeyond Amplifying Mascara’s innovative tubing formula instantly coats and sets each lash in a water-resistant tube.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe formulation promotes longer, thicker, stronger lashes and includes Argan Oil to help condition, nourish, and soften lashes. The iconic brush ensures each lash is separated, lifted and lengthened for up to 24 hours with no smudging, clumping or flaking.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhat’s even better is the easy removal – simply apply warm water and gentle pressure to lashes, and tubes simply glide off lashes, meaning no more panda eyes!\u003c\/span\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eZig-zag mascara brush from base of lash line, working your way up to the ends of lashes.\u003c\/li\u003e\n\u003cli\u003eRepeat steps for extra length and volume.\u003c\/li\u003e\n\u003cli\u003eRemoval: only when you are ready, mascara can be removed with warm water and gentle pressure. The tiny tubes will effortlessly glide off your lashes.For best results, apply DB Lash Primer to clean lashes before mascara application.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cspan\u003eAQUA (WATER), STEARIC ACID, ETHYLHEXYL PALMITATE, DIMETHICONE, TRIETHANOLAMINE, BUTYLENE GLYCOL, SYNTHETIC BEESWAX, COPERNICIA CERIFERA (CARNAUBA) WAX, PVP, CYCLOMETHICONE, PROPYLENE GLYCOL, MICROCRYSTALLINE WAX, GYNOSTEMMA PENTAPHYLLUM EXTRACT \u0026amp; HESPERIDIN METHYL CHALCONE \u0026amp; PALMITOYL TETRAPEPTIDE 3 \u0026amp; DIPEPTIDE-2 \u0026amp; HYDROXYSUCCINIMIDE \u0026amp; CHRYSIN \u0026amp; PALMITOYL OLIGOPEPTIDE \u0026amp; STEARETH-20 (LASH FOOD COMPLEX), RETINOL (VITAMIN A), PANTHENOL, TOCOPHEROL (VITAMIN E), ALOE BARBADENSIS (ALOE VERA) LEAF, CAMELLIA SINENSIS (GREEN TEA) LEAF EXTRACT, ARGANIA SPINOSA (ARGAN) KERNEL OIL, HYDROLYZED RICE PROTEIN (STARCH), PHENOXYETHANOL, PANTHENOL, BENZYL ALCOHOL, ACRYLATES COPOLYMER, MAY CONTAIN: TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499).\u003c\/span\u003e\u003c\/p\u003e","brand":"Designer Brands","offers":[{"title":"Default Title","offer_id":32976542105737,"sku":"{2E9B19DC-842F-4CD3-8719-E4BF9D6FC0A2}","price":22.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/products\/image-2020-05-12T161746.914_cd28feda-63dd-41e6-a08c-8623d6a633de.jpg?v=1622696720"},{"product_id":"db-designer-brands-blur-primer-25ml","title":"DB Designer Brands Blur Primer 25ml","description":"\u003cul\u003e\n\u003cli\u003eHelps to achieve that airbrushed finish\u003c\/li\u003e\n\u003cli\u003eAssist in blurring imperfections, as well as reducing shine, leaving skin with a soft and velvety finish\u003c\/li\u003e\n\u003cli\u003eFormulated with Peptide Infusion \u0026amp; Q10 to help plump and firm skin and Vitamins A, C and E to help skin look fresh\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Designer Brands","offers":[{"title":"Default Title","offer_id":32976555147401,"sku":"{D76E5858-68B5-4C3A-94B9-B66AB234E0D9}","price":23.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/products\/DBBlurPrimer25ml.jpg?v=1585711124"},{"product_id":"db-designer-brands-luminous-hydrating-foundation-true-beige","title":"DB Designer Brands Luminous Hydrating Foundation True Beige","description":"\u003cp\u003eDesigned to subtly illuminate your features, this 100% Certified Vegan and Certified Cruelty-Free foundation is perfect for creating a naturally radiant, luminous, and dewy complexion.\u003c\/p\u003e\n\u003cp\u003eThe lightweight gel texture blends with ease and can be built up from medium to full coverage to take your look from day to night.\u003c\/p\u003e\n\u003cp\u003eGlowing coverage, nourishing ingredients and SPF15 work to perfect and condition skin while helping to protect against the harmful effects of ageing UV rays.\u003c\/p\u003e\n\u003cp\u003eWith skin-loving ingredients including:\u003c\/p\u003e\n\u003cp\u003e* Vitamin C and E for brightness and softness\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e* Hyaluronic Acid and Aloe Vera to soothe and hydrate\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e* Green Tea to combat harmful pollution\u003c\/p\u003e","brand":"Designer Brands","offers":[{"title":"Default Title","offer_id":32976555802761,"sku":"{EA528BDB-BE44-48E5-AEF2-0F00B7AA9368}","price":29.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/products\/DBLuminousHydratingFoundationTrueBeige.jpg?v=1585774714"},{"product_id":"db-designer-brands-absolute-brow-pencil-hickory","title":"DB Designer Brands Absolute Brow Pencil Hickory","description":"\u003cp\u003eThis dual-ended brow pencil is the perfect all-in-1 tool to shape and fill your brows, whether your looking to create insta-worthy brows or achieve an more natural feathery brow look. \u003c\/p\u003e\n\u003cp\u003eFeaturing a unique angled tip for precise application, DB's Absolute brow boasts a long lasting, smudge-proof formula to ensure your brows look on point all day long.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e1. Brush hair from the brow bone up toward the forehead with the brow spoolie.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e2. 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CCF \u0026amp; Vegan Certified.\u003c\/p\u003e\n\u003cp\u003eFor a flawless finish, apply your favourite DB Primer to face and neck. \u003c\/p\u003e\n\u003cp\u003eTwist your natural ground minerals dial to dispense powder. \u003c\/p\u003e\n\u003cp\u003eSwirl brush through powder and tap to remove excess. \u003c\/p\u003e\n\u003cp\u003eApply to face in downward circular motions, repeating until desired coverage is achieved. \u003c\/p\u003e\n\u003cp\u003eTo finish, follow with DB Natural Ground Minerals Bronzer to give you a beautiful sun-kissed glow or DB Natural Ground Minerals Finishing Illuminator to set your make-up and brighten your skin.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSERICITE (FINE GRAIN MICA), PARAFFIN GEL, ETHYL PALMITATE, CYCLOMETHICONE, SQUALANE, DIMETHICONE, VITAMIN E, VITAMIN C, POLY-PEPTIDES, POMEGRANATE EXTRACT, GREEN TEA EXTRACT, ALOE VERA, GRAPE SEED EXTRACT\/ ROSE ETHER COMPLEX (PRESERVATIVE). 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CCF and Vegan Certified.\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eFor flawless, long lasting results, apply your favourite DB Primer\u003cspan\u003e \u003c\/span\u003ebefore foundation application.\u003c\/li\u003e\n\u003cli\u003eUse your fingers, brush or a sponge to apply. \u003c\/li\u003e\n\u003cli\u003eSmooth and gently blend foundation in an outward motion. \u003c\/li\u003e\n\u003cli\u003eDon't forget to blend the side of the nose, eyelids and jaw line.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cspan\u003eAQUA (WATER), DIMETHICONE, CYCLOMETHICONE, TRICAPRYLIN, CAPRYLIC\/CAPRIC TRIGLYCERIDE, ACRYLATES COPOLYMER, MINERAL OIL, PROPYLENE GLYCOL, STEARIC ACID, TRIETHANOLAMINE, PHENOXYETHANOL, BENZYL ALCOHOL, CAPRYLYL GLYCOL, ETHYLHEXYL METHOXYCINNAMATE, BUTYL METHOXYDIBENZOYLMETHANE, BUTYLENE GLYCOL, ALOE BARBADENSIS LEAF, CAMELLIA SINENSIS (BLACK TEA) LEAF EXTRACT, PEPTIDE INFUSION, TOCOPHEROL (VITAMIN E), ASCORBIC ACID (VITAMIN C). MAY CONTAIN: TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77499, CI 77491, CI 77492).\u003c\/span\u003e\u003cbr\u003e","brand":"Designer Brands","offers":[{"title":"Default Title","offer_id":32976565665929,"sku":"{3B0554CC-8420-46DB-B90A-3456455D41E6}","price":29.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/products\/image-2020-05-12T161121.012.jpg?v=1622696769"},{"product_id":"db-designer-brands-eye-see-you-6-shade-eyeshadow-palette-coco-loco","title":"DB Designer Brands Eye See You 6 Shade Eyeshadow Palette - Coco Loco","description":"\u003cp\u003e\u003cspan\u003eGet an insta-worthy eye look with these 6 NEW eyeshadow palettes. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEach with 6 shades, these shadows are super-pigmented and ultra-fine, making them easy to apply and blend-out. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEach palette features 2-3 matte transition shades to create a multi-faceted look. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShimmer shades in each palette are rich in colour and can be increased in intensity with a spritz of setting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e1. Use applicator to apply lighter shadows as your base.\u003c\/p\u003e\n\u003cp\u003e2. Add dimension by blending darker shades into the crease and outer corner.\u003c\/p\u003e\n\u003cp\u003e3. Complete the look by applying shimmery shades to the lid area and inner corner to open and brighten the eyes.\u003c\/p\u003e\n\u003cp\u003eTIP: To intensify shimmer shades, spray applicator with setting spray before applying\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCOCO LOCO Updated: MICA (SERICITE MICA), SILICA, DIMETHICONE, DIISOSTEARYL MALATE, MAGNESIUM MYRISTATE, OCTYLDODECYL STEAROYL STEARATE, SYNTHETIC WAX, BIS-DIGLYCERYL POLYACYLADIPATE-2, TRIMETHYLSILOXYSILICATE, RETINYL PALMITATE (VITAMIN A), ASCORBIC ACID (VITAMIN C), TOCOPHERYL ACETATE (VITAMIN E), ALOE (VERA) BARBADENSIS LEAF EXTRACT, UBIQUINONE (Q10), TRIETHOXYCAPRYLYLSILANE, PTFE, LAUROYL LYSINE, NYLON-12, BORON NITRIDE, 1,2-HEXANEDIOL, ETHYLHEXYLGLYCERIN, PHENOXYETHANOL, BENZALKONIUM CHLORIDE, CAPRYLIC\/CAPRIC TRIGLYCERIDE, CITRIC ACID, DISODIUM EDTA, DISODIUM PHOSPHATE, LECITHIN, POLYSORBATE 80, C12-15 ALKYL BENZOATE, MAY CONTAIN (+\/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499), ULTRAMARINES (CI 77007), RED 7 CA LAKE (CI 15850), SYNTHETIC FLUORPHLOGOPITE. SEA BREEZE Updated: MICA (SERICITE MICA), SILICA, DIMETHICONE, DIISOSTEARYL MALATE, MAGNESIUM MYRISTATE, OCTYLDODECYL STEAROYL STEARATE, SYNTHETIC WAX, BIS-DIGLYCERYL POLYACYLADIPATE-2, TRIMETHYLSILOXYSILICATE, RETINYL PALMITATE (VITAMIN A), ASCORBIC ACID (VITAMIN C), TOCOPHERYL ACETATE (VITAMIN E), ALOE (VERA) BARBADENSIS LEAF EXTRACT, UBIQUINONE (Q10), TRIETHOXYCAPRYLYLSILANE, PTFE, LAUROYL LYSINE, NYLON-12, BORON NITRIDE, 1,2-HEXANEDIOL, ETHYLHEXYLGLYCERIN, PHENOXYETHANOL, BENZALKONIUM CHLORIDE, CAPRYLIC\/CAPRIC TRIGLYCERIDE, CITRIC ACID, DISODIUM EDTA, DISODIUM PHOSPHATE, LECITHIN, POLYSORBATE 80, C12-15 ALKYL BENZOATE, MAY CONTAIN (+\/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499), ULTRAMARINES (CI 77007), RED 7 CA LAKE (CI 15850), SYNTHETIC FLUORPHLOGOPITE. MAKE IT MAUVE Updated: MICA (SERICITE MICA), SILICA, DIMETHICONE, DIISOSTEARYL MALATE, MAGNESIUM MYRISTATE, OCTYLDODECYL STEAROYL STEARATE, SYNTHETIC WAX, BIS-DIGLYCERYL POLYACYLADIPATE-2, TRIMETHYLSILOXYSILICATE, RETINYL PALMITATE (VITAMIN A), ASCORBIC ACID (VITAMIN C), TOCOPHERYL ACETATE (VITAMIN E), ALOE (VERA) BARBADENSIS LEAF EXTRACT, UBIQUINONE (Q10), TRIETHOXYCAPRYLYLSILANE, PTFE, LAUROYL LYSINE, NYLON-12, BORON NITRIDE, 1,2-HEXANEDIOL, ETHYLHEXYLGLYCERIN, PHENOXYETHANOL, BENZALKONIUM CHLORIDE, CAPRYLIC\/CAPRIC TRIGLYCERIDE, CITRIC ACID, DISODIUM EDTA, DISODIUM PHOSPHATE, LECITHIN, POLYSORBATE 80, C12-15 ALKYL BENZOATE, MAY CONTAIN (+\/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499), MANGANESE VIOLET 16 (CI 77742), RED 7 CA LAKE (CI 15850), ULTRAMARINES (CI 77007), SYNTHETIC FLUORPHLOGOPITE. KAH KEEN Updated: MICA (SERICITE MICA), SILICA, DIMETHICONE, DIISOSTEARYL MALATE, MAGNESIUM MYRISTATE, OCTYLDODECYL STEAROYL STEARATE, SYNTHETIC WAX, BIS-DIGLYCERYL POLYACYLADIPATE-2, TRIMETHYLSILOXYSILICATE, RETINYL PALMITATE (VITAMIN A), ASCORBIC ACID (VITAMIN C), TOCOPHERYL ACETATE (VITAMIN E), ALOE (VERA) BARBADENSIS LEAF EXTRACT, UBIQUINONE (Q10), TRIETHOXYCAPRYLYLSILANE, PTFE, LAUROYL LYSINE, NYLON-12, BORON NITRIDE, 1,2-HEXANEDIOL, ETHYLHEXYLGLYCERIN, PHENOXYETHANOL, BENZALKONIUM CHLORIDE, CAPRYLIC\/CAPRIC TRIGLYCERIDE, CITRIC ACID, DISODIUM EDTA, DISODIUM PHOSPHATE, LECITHIN, POLYSORBATE 80, C12-15 ALKYL BENZOATE, MAY CONTAIN (+\/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499), CHROMIUM OXIDE GREENS (CI 77288), CARBON BLACK (CI 77266), SYNTHETIC FLUORPHLOGOPITE, TIN OXIDE. SMOKE \u0026amp; GLITTER Updated: MICA (SERICITE MICA), SILICA, DIMETHICONE, DIISOSTEARYL MALATE, MAGNESIUM MYRISTATE, OCTYLDODECYL STEAROYL STEARATE, SYNTHETIC WAX, BIS-DIGLYCERYL, POLYACYLADIPATE-2, TRIMETHYLSILOXYSILICATE, RETINYL PALMITATE (VITAMIN A), ASCORBIC ACID (VITAMIN C), TOCOPHERYL ACETATE (VITAMIN E), ALOE (VERA) BARBADENSIS LEAF EXTRACT, UBIQUINONE (Q10), TRIETHOXYCAPRYLYLSILANE, PTFE, LAUROYL LYSINE, NYLON-12, BORON NITRIDE, 1,2-HEXANEDIOL, ETHYLHEXYLGLYCERIN, PHENOXYETHANOL, BENZALKONIUM CHLORIDE, CAPRYLIC\/CAPRIC TRIGLYCERIDE, CITRIC ACID, DISODIUM EDTA, DISODIUM PHOSPHATE, LECITHIN, POLYSORBATE 80, C12-15 ALKYL BENZOATE, MAY CONTAIN (+\/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499), CARBON BLACK (CI 77266), ULTRAMARINES (CI 77007), SYNTHETIC FLUORPHLOGOPITE. 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