{"title":"John Frieda","description":"\u003cp\u003eUnlock your hair's potential with John Frieda. This premium haircare brand offers tailored ranges for specific hair needs, such as Frizz Ease for smoothing and Sheer Blonde for brightening.\u003c\/p\u003e\n\u003cp\u003eJohn Frieda products are salon-inspired and designed to tackle demanding hair concerns. Whether you want to define curls, boost volume, or repair damage, there is a specialised formula for you. achieve your hair goals with the expert care of John Frieda.\u003c\/p\u003e","products":[{"product_id":"john-frieda-frizz-ease-3-day-straight-styling-spray-103ml","title":"John Frieda Frizz Ease 3-Day Straight Styling Spray 103ml","description":"\u003cspan data-mce-fragment=\"1\"\u003eHelp create straight, smooth style that lasts up to 3 days.* Formulated with Keratin, heat-activated semi-permanent styling spray protects against heat damage. Seal in longer-lasting straightness without weighing hair down.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e*Or until your next shampoo, if less than 3 days.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eAvailable in 103ml\u003c\/span\u003e","brand":"John Frieda","offers":[{"title":"Default Title","offer_id":39375342239881,"sku":"{90923EE9-D952-4A4F-AA8D-933A54E6E7C5}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/717226164286JF_FE_3DayStraight_105mL.jpg?v=1688077023"},{"product_id":"jf-sb-colour-renew-toner-spoo-250ml","title":"John Frieda Sheer Blonde Colour Renew Tone-Correcting Shampoo 250ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eJohn Frieda Sheer Blonde Colour Renew Tone-Correcting Shampoo gives salon-fresh style. With Colour-Correcting Technology, this purple shampoo neutralizes brassy, orange tones as it cleanses and re-balances blonde in just three washes. With Optical Brightening Technology, Colour Revew Tone Correcting Shampoo helps blonde tones appear brighter. It is suitable for all shades of colour-treated or highlighted blonde hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDirections\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eApply shampoo to wet hair, lather and rinse well. Follow with Sheer Blonde Colour Renew Tone Correcting Conditioner. For best results, use up to 3 times per week.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eAqua, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Glycol Distearate, Cetyl Alcohol, Betaine, Lavandula Angustifolia, Ethylhexyl Methoxycinnamate, Benzophenone-4, Disodium Distyrylbiphenyl Disulfonate, Benzyl Alcohol, Cocamidopropyl Betaine, Guar Hydroxypropyltrimonium Chloride, Cocamide Mea, Peg-40 Hydrogenated Castor Oil, Glycine, Sodium Hydroxide, Lactic Acid, Disodiumedta, Sodiumchloride, Malic Acid, Trideceth-9, Sodium Xylenesulfonate, Pentylene Glycol, Propylene Glycol, Bisabolol, Methylchloroisothiazolinone, Methylisothiazolinone, Parfum, Ext. Violet 2.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"John Frieda","offers":[{"title":"Default Title","offer_id":39375342534793,"sku":"{A223B9B1-0670-4210-B15A-4818C4154E6F}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/products\/7_59bd622f-f348-48de-bdf7-d358893fbbb5.jpg?v=1659835366"},{"product_id":"john-frieda-sheer-blonde-go-blonder-lighten-spray-103ml","title":"John Frieda Sheer Blonde Go Blonder Lighten Spray 103ml","description":"\u003cspan data-mce-fragment=\"1\"\u003eThis hair lightening spray brightens blonde hues by up to two shades. Expertly formulated with a blend of chamomile and citrus. Exclusive peroxide lightening formula gradually lightens radiant blonde tones after 3–5 uses. Maximum hair lightening occurs after no more than 10 uses. \u003c\/span\u003e","brand":"John Frieda","offers":[{"title":"Default Title","offer_id":39375345123465,"sku":"{8C9B0900-CB4B-4BE0-B542-57BBDC301B51}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/71722615541_JF_SB_GB_LighteningSpray.jpg?v=1688075942"},{"product_id":"john-frieda-daily-nourishment-conditioner-236ml","title":"John Frieda Daily Nourishment Conditioner 236ml","description":"\u003cspan data-mce-fragment=\"1\"\u003eFormulated with vital nutrients and silk protein, this nourishing conditioner replenishes moisture and helps repel frizz. Creates a barrier to help seal in essential hydration and lock out style-ruining moisture. A daily conditioner for any style of healthier-looking hair.\u003c\/span\u003e","brand":"John Frieda","offers":[{"title":"Default Title","offer_id":39375346729097,"sku":"{B5ECC30C-FEB9-46CB-9870-E754B7636155}","price":13.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/DailyNour2022pack.jpg?v=1686628791"},{"product_id":"john-frieda-dream-curls-curl-perfecting-spray-198ml","title":"John Frieda Dream Curls Curl Perfecting Spray 198ml","description":"\u003cspan data-mce-fragment=\"1\"\u003eRestore elasticity and boost natural curl pattern with this magnesium-enriched formula that penetrates hair fibres. Infused with conditioning and glossing agents, this spray helps fight frizz for touchable softness. Glisten with healthy-looking shine. Styling spray suitable for all levels of frizz, including colour-treated and chemically treated hair, while providing heat protection.\u003c\/span\u003e","brand":"John Frieda","offers":[{"title":"Default Title","offer_id":39375346925705,"sku":"{9D2B50FF-4570-4DEF-AA62-E876C316BBDA}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/717226111617JFDreamcurlsPerfSpray.jpg?v=1688078173"},{"product_id":"jf-rr-red-boost-cond-250ml","title":"John Frieda Radiant Red - Red Boosting Conditioner 250ml","description":"\u003cp\u003eOur Red Boosting Conditioner gives a vibrant colour recharge every time you condition, letting your natural red shade shine through. This color depositing conditioner infuses red tones so you can keep the red you love looking brighter longer.\u003c\/p\u003e\n\u003cp\u003eThis conditioner for red hair is formulated with Pomegranate Extract and Vitamin E to help seal in moisture, leaving hair bright, soft and smooth.For most shades of natural and colour-treated red hair. Not recommended for the lightest shades of hair (i.e. blonde, lightest auburn, grey etc) or the darkest shades of hair (dark cherry).\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eWater, Cetearyl Alcohol, Dimethicone, Behenamidopropyl Dimethylamine, Cetyl Esters, Fragrance, Benzoic Acid, Benzyl Alcohol, Lactic Acid, Erythritol, Disodium Edta, Glycine, Behentrimonium Chloride, Ethylhexyl Methoxycinnamate, Malic Acid, Benzophenone-4, Stearoxypropyl Dimethylamine, C14-28 Isoalkyl Acid, Basic Red 51, Propylene Glycol, Dipropylene Glycol, Basic Orange 31, Basic Yellow 87, C14-28 Alkyl Acid, Basic Brown 17, Basic Blue 124, Stearyl Alcohol, Alcohol, Citric Acid, Tocopheryl Acetate, Sodium Benzoate, Retinyl Palmitate, Punica Granatum Extract, Prunus Domestica Fruit Extract, Potassium Sorbate, Magnesium Ascorbyl Phosphate, Lecithin.\u003c\/span\u003e\u003c\/p\u003e","brand":"John Frieda","offers":[{"title":"Default Title","offer_id":40072069906569,"sku":"{4B05EC2E-08DE-4F86-B358-7425B69E3444}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/JohnFriedaRadiantRed-RedBoostingConditioner250ml_2e903df2-3132-47d5-9d53-7b86cb450969.png?v=1687217111"},{"product_id":"jf-fe-orig-serum-pump-50ml","title":"John Frieda Frizz Ease Original Serum Pump 50ml","description":"","brand":"John Frieda","offers":[{"title":"Default Title","offer_id":41177898451081,"sku":"{1DBAFB7F-4A00-4732-9C68-100A9D167247}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/products\/65646_717226278235_eContent_JF_FE_Original_Serum_Additional_Primary-Secondary.png?v=1678655302"},{"product_id":"jf-fe-forever-smooth-spoo-kd-250ml","title":"John Frieda Frizz Ease Forever Smooth Shampoo with Keratin Drops 250ml","description":"\u003cspan data-mce-fragment=\"1\"\u003eNEW smoothing shampoo helps tame frizzy hair for long-lasting, sleek style. This hair straightening shampoo, infused with our new Frizz Immunity Complex, helps to combat the porosity of frizzy hair. Pair with our Frizz Ease Forever Smooth Conditioner to improve your hair’s texture and help prepare for frizz-free style.\u003c\/span\u003e","brand":"John Frieda","offers":[{"title":"Default Title","offer_id":41388888752265,"sku":"{3212FBBD-A7F2-4509-A00E-3CA4F31A6D34}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/Forever-Smooth-Asset-FM-Shampoo.png?v=1696053914"},{"product_id":"jf-sb-go-blonder-lighten-spoo-245ml","title":"John Frieda Sheer Blonde Go Blonder Lightening Shampoo 245ml","description":"\u003cspan data-mce-fragment=\"1\"\u003e3X Blondecare: Lighten, Nourish \u0026amp; Protect.* For natural-looking, lighter results.\u003c\/span\u003e","brand":"John Frieda","offers":[{"title":"Default Title","offer_id":41388910674057,"sku":"{ED1F7195-470C-437F-895A-1E3AFA1D0DBA}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/JF_GB_Shmp_250mL_LP1.png?v=1697119937"},{"product_id":"jf-sb-go-blonder-lighten-cond-245ml","title":"John Frieda Sheer Blonde Go Blonder Lightening Conditioner 245ml","description":"\u003cspan data-mce-fragment=\"1\"\u003e3X Blondecare: Lighten, Nourish \u0026amp; Protect.* For natural-looking, lighter results.\u003c\/span\u003e","brand":"John Frieda","offers":[{"title":"Default Title","offer_id":41388950126729,"sku":"{FAF8C5C1-F5D4-483F-9ACC-D57B54AF7CB8}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/JF_GB_Cond_250mL_LP1.png?v=1697119258"},{"product_id":"jf-bb-moist-conditioner-250ml","title":"John Frieda Brilliant Brunette Moisture Conditioner 250ml","description":"\u003cspan class=\"styled__Block-mfe-pdp__sc-1od89q4-1 bICtby\" data-mce-fragment=\"1\"\u003eSay goodbye to dry, faded brunette and maintain your brunette's colour’s vibrancy and shine.\u003c\/span\u003e\u003cspan class=\"styled__Block-mfe-pdp__sc-1od89q4-1 bICtby\" data-mce-fragment=\"1\"\u003eThis deeply-caring conditioner for all shades of brunette hair hydrates as it seals in your beautiful brunette colour. 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This thickening shampoo is infused with Biotin, known to provide hair with strength, and, Hyaluronic Acid, known to hydrate hair. It helps reduce hair loss due to breakage. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eTHE FORMULA:\u003cbr data-mce-fragment=\"1\"\u003ePROfiller+ Shampoo is formulated to thicken hair overall by 200%*.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eWHAT IT DOES:\u003cbr data-mce-fragment=\"1\"\u003eThe PROfiller+ Shampoo not only visibly densifies fine, thin hair, but also helps reduce hair loss due to breakage.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eTHE TRANSFORMATIONAL RESULTS:\u003cbr data-mce-fragment=\"1\"\u003eOur \u003cstrong data-mce-fragment=\"1\"\u003ethickening shampoo\u003c\/strong\u003e has a lightweight, flexible feel, and gives fine, thin hair an instant plumping boost for hair that looks—and feels—thicker, fuller and stronger in just one use.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eKEY INGREDIENT:\u003cbr data-mce-fragment=\"1\"\u003ePROfiller+ Thickening Shampoo features Biotin, known to provide hair strength, Hyaluronic Acid, a known hair hydrator.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan friendly with no ingredients of animal origin and no animal testing\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSilicone-Free\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"John Frieda","offers":[{"title":"Default Title","offer_id":41598241374345,"sku":"{394A5193-F178-422E-B3C2-B07213C79753}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/VIO_JF_PFP_Shmp_250mL_LP1-vio1.png?v=1701052854"},{"product_id":"jf-fe-dream-curl-shamp-sls-free250ml","title":"John Frieda Frizz Ease Dream Curls Shampoo SLS Free 250ml","description":"\u003cp class=\"cmn-richtext\" data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eOur NEW shampoo helps create defined, bouncy curls. 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Bring out the best of your curls every day with our curl loving, frizz-defying formulas!\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePerfect for curly and wavy hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSLS\/SLES Sulfate-free for gentle cleansing\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHelps detangles hair to help align curls\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"John Frieda","offers":[{"title":"Default Title","offer_id":41879765778569,"sku":"{5CEADB36-941F-420A-B421-DB2F772625FE}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/271850300_JF_FE_DC_Shmp_8_45oz_US_AU_Clean_51236.png?v=1711029322"},{"product_id":"jf-fe-forever-smooth-cond-kd-250ml-1","title":"John Freida Friss Ease Forever Smooth Conditioner KD 250ml","description":null,"brand":"John Frieda","offers":[{"title":"Default Title","offer_id":41879765942409,"sku":"{EAEFC105-0848-4C4A-A6A1-86C7ACD06DEA}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/Forever-Smooth-Asset-FM-Conditioner_aac057a7-abbe-485d-91ae-88ecc970c7d4.png?v=1740357914"},{"product_id":"jf-blonderep-pre-shamp-treat-100ml","title":"John Frieda Blonde+ Repair Pre Shampoo Treatment 100ml","description":null,"brand":"John Frieda","offers":[{"title":"Default Title","offer_id":44356291723401,"sku":"{7F5969A5-A3F4-4F33-A93A-57ECD76F239B}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/6919069_00_W500_H652.avif?v=1751327927"},{"product_id":"jf-blonderep-bond-build-shamp-250ml","title":"John Frieda Blonde+ Repair Bond Building Shampoo 250ml","description":null,"brand":"John Frieda","offers":[{"title":"Default Title","offer_id":44356291756169,"sku":"{266A33DA-8630-4FB1-9399-0603155BD2CB}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/6919070_00_W500_H652.avif?v=1751328266"},{"product_id":"jf-blonderep-bond-build-cond-250ml","title":"John Frieda Blonde+ Repair Bond Building Conditioner 250ml","description":null,"brand":"John Frieda","offers":[{"title":"Default Title","offer_id":44356291854473,"sku":"{7EF98390-12D1-4988-8A4A-B050DEAA6EC6}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/6919071_00_W500_H652.avif?v=1751328362"},{"product_id":"jf-blonde-gold-silk-water-200ml","title":"John Frieda Blonde+ Gold Silk Water 200ml","description":null,"brand":"John Frieda","offers":[{"title":"Default Title","offer_id":44553756246153,"sku":"{C161B68A-9AC8-4A3F-9D59-C45F0F14C302}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/118996_JF_B_SW_Website_Packshot_New.png?v=1756769509"},{"product_id":"jf-silk-drench-smoothing-water-200ml","title":"John Frieda Silk Drench Smoothing Water 200ml","description":null,"brand":"John Frieda","offers":[{"title":"Default Title","offer_id":44553756835977,"sku":"{2C1F0C31-8D61-433B-9AFB-96A36FD7A522}","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0317\/1926\/0297\/files\/118996_JF_FE_SW_Website_Packshot_New.png?v=1756769698"},{"product_id":"jf-frizz-ease-mirac-recov-mask-250ml","title":"John Frieda Frizz Ease Miraculous Recovery Deep Conditioner Mask 250ml","description":"This restorative deep conditioner sinks into strands to repair damage at the cuticle layer — the outer surface where heat, colour, and styling can be hardest on hair. 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